Term: real estate

As you plan out your real estate content strategy for 2017, let’s take a look at some real estate content marketing statistics that demonstrate the impact that content has on homebuyers and homesellers. Up to 69% of homebuyers are using local search terms when browsing for properties online Tweet this Real estate content marketing…

If you use WordPress as a CMS for your real estate website, you may be wondering what you can do to improve your online marketing results. Since almost all agents now have websites, they can really benefit from using SEO. Since we work with many real estate agents at Ozio Media,…

Recently, RESAAS blog published a helpful article for new real estate agents entitled “Tips for New Real Estate Agents: 5 Ways to Generate Leads Online.” Since there are limited resources available to help new real estate agents learn about online marketing, we decided that it would be appropriate to respond…

When people tend to think about local search engine optimization, they typically think of small mom-and-pop businesses. However, local SEO is also used by large real estate firms to rank for local real estate keywords. While budget concerns may make it difficult for some real estate agencies to see the value…

Why Real Estate Descriptions Are Important Real estate descriptions are one of the best online marketing tools for selling properties when combined with easy access to free or low cost listing services. Therefore, writing real estate property descriptions that work is hugely important whether you are writing for the residential or commercial…

Why Testimonials Are the Lifeblood of Real Estate Real estate is a highly competitive market and great testimonials will separate you from the competition. Whether your agency is based in a large metropolitan area or focused in on a much smaller market, testimonials can mean the difference between achieving or losing…

The Growing Importance of Real Estate Ads to Your Real Estate Business Most real estate agents now put their listings on line, which makes writing effective advertising more important than ever. There are many competing adverts out there, so writing enticing ads for your real estate listings needs to be a…