Are You Making the Right Content Marketing Investments?
It is important that you make the right ongoing content marketing investments into your content strategy if you have already taken the initiative to create a content marketing strategy for your business. As you already know, there is no set it and forget it option for content marketing. You must…
Content Promotion Is How You Grow Your Blog
Have you been trying to figure out why posting new content to your blog isn’t bringing any traffic in? If so, you should invest in content promotion for your blog. Why Content Promotion Is Important Promoting your content doesn’t mean that you will become a rockstar blogger overnight. In fact, the benefits…
3 Keys to Figuring Out Your Content Marketing Needs
Many businesses understand that content is an important part of an online marketing strategy, however they don’t really understand what is required beyond that. Here are some tips to help you figure out the specifics of your content needs. If you are planning to invest in content marketing services, it is…
4 Types of Posts That You Can Use to Generate Viral Blog Traffic
If you have been wondering why some blogs seem to take off while others struggle to attract readers, it is important for you to understand what goes into a successful blog post. Mostly what attracts people to these bloggers’ content is a mixture of psychology and well-written content. Here are a…
How to Lose a Prospect With Poor Content
If you are trying to increase the number of leads or sales for your business, quality content should be an essential part of your marketing strategy. However, there is often confusion among businesses as to what type of content is most effective. In addition, creating content that is effective requires a…
Using Content to Warm Up Sales Leads
Content is quickly becoming the weapon of choice for landing sales for both B2B and B2C customers. According to an article from the Huffington Post, consumers have moved past the phase of reaching out to specific businesses via phone to find the right solutions to their problems. In fact, potential customers now…
5 Ways in Which Clients Can Build Better Relationships With Content Providers
As content marketing becomes the main focal point of the marketing budgets of many organizations, companies are beginning to develop their content marketing strategies so that they involve a hybrid of in-house and outsourced resources. In order to produce the best results, it is in the interest of the organization…