Read Your Way to Success: 3 Business Book Picks

Has your business hit a standstill in sales? Are your numbers decent, but lacking in spectacle each month? If so, you may be in need of a company pick-me-up and a good book might just be the way to get it.

Books offer small business owners an easy, yet highly effective way to gain valuable industry information without the high cost of hiring a strategist, consultant or advisor. But knowing which books offer the right information is crucial.

That’s why we have put together our list of some of the top business book picks that will help you read your way to success.

With these three books, you get actionable tips that will help you breathe new life into your sales team and jump start your efforts for more success immediately!

1. Success Principles

Jack Canfield, who is the author of “Success Principles,” is best known for his authorship of the best-selling series, “Chicken Soup for the Soul.” This series delivered tips for people of all ages and from all walks of life easy ways to transform their mindsets and give their worlds a positive boost in the right direction. Now, he’s done the same for businesses.

In this book, you will find out how to overcome the daily obstacles that are put in the paths of so many small business owners and use these to fuel a more passion driven work and personal life.

By giving your confidence a boost and clarifying your ambitions, Jack Canfield steers business owners such as yourself back on the track to success with some simple, easy to follow daily principles to live by.

Find “Success Principles” here.

2. How to Win Friends & Influence People

This book, by arguably one of the best authors in history, is a timeless read that can be referenced over and over again. This motivational book focuses on the power behind communication. Published during the Great Depression, the principles written in this book still hold true.

In “How to Win Friends & Influence People,” Dale Carnegie explores the idea that communication must come in the form of genuine interest and concern for the person you are speaking with. Carnegie shows you how to demonstrate to the person you are speaking with their value, and in turn make them feel worthwhile, rather than as though they are being manipulated. This book is a good read not only for sales, but also for lifelong lessons of how to relate to employees and business partners as well.

When you and your business are influential and you are able to win people over, success will start pouring in.

You can buy this book here.

3. Influence: Science and Practice

Ever wonder about the science behind the word “yes?” Many salespeople have considered what they can say or do to make their customers say those three magic letters that land them a deal and close a sale. This book gives you the science behind the term “yes,” and helping you do just that.

In this enjoyable read, you will learn how to persuade the people most important to your business, and in turn, help your company grow. By understanding the science and practice behind getting people to comply with what you are offering, you have a better chance at earning their business.

It is available here.

We know that you are passionate about your business and want nothing but success to come of it. In each of these three books, you have the potential to transform the way you speak with people and communicate on a daily basis.

This transformation has helped thousands of business owners improve the way they do business, and they can help you too.

What other books would you recommend as essential reads for business owners and entrepreneurs?

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