What is Online Press Release Distribution?

With the constant stream of information we are bombarded with each and every day through the Internet, it is important to understand it as a tool to develop and promote your business.

We are no longer a culture who waits for information to come to us, we spend nearly 24 hours a day constantly attached to our smart phones or computers allowing information to be beamed directly into our brains.

An online press release distribution service is one way for a company to get news to consumers quickly.

What are the benefits?

• Direct to Consumers and News Media. Business news will be indexed and easily searchable by the people who need it now. This gives your business increased visibility to the right audience.

• RSS Feeds. Online press release distribution services use the RSS technology to stream the information to subscribers. There is already a built in distribution system with an online service like this one so it pays to take advantage of it.

• Networks. These services are connected with professionals and journalists who are looking for information provided by businesses and the community. This audience is already interested in keeping up with the latest news.

• Premium News Providers. Networks, journalists, and other news providers have access to these services and are able to view information as soon as it is posted. Media is always looking for new and updated information that they can turn into a story.

• Tracking Tools. Online press release distribution services offer tracking tools to analyze the success of a PR campaign after the information is posted. Search Engine Optimization is an important internet marketing best practice.

All of this adds up to: 

High visibility, expansive distribution, an engaged audience, credibility, SEO maximization.

Online publicity gives you direct access to the best audience for your news and information. Investing in an online press release distribution service provides this feature. In order to increase revenue, your information needs to get into the right hands. Sharing press releases on line can provide this kind of control over the message.

Why you should get started now

The information that needs to be shared with community about changes in business or products should be shared now, not later. Work with an online press release distribution service to get the message out to customers, the community, journalists and anyone else who needs to know what is happening right now.

Keep these five advantages in mind when making a decision:

• Visibility
• Distribution
• Audience
• Credibility
• Search Engine Optimization

The success of the message could hinge on getting it into the hands of the right people. Consider an online press release distribution service. Contact us to learn more information about online press releases and using a press release distribution service today!

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